Social Impact Power Chat with Maddy Kulkarni of Citizen Marketing Group

This week’s Social Impact Power Chat guest Maddy Kulkarni shares so much great advice that she broke the mold (spoiler alert - watch until the end for a bonus clip!). Among Maddy’s many impressive hats, including Fortune 50 Impact leader and adjunct professor, she’s added a new one as founder and CEO of Citizen Marketing Group, which helps clients across the for profit and nonprofit ecosystem amplify their social impact initiatives, and build brand equity in the process. In this chat, Maddy draws on all of this experience to share a tremendous amount of wisdom, including how marketing teams can rethink the 4P framework to add a 5th!: Product, price, placement, promotion + PARTNERSHIPS!